2018 Product / Toy of the Year Awards

At the 2018 Gala Dinner, the ATA had the privilege of handing out the prestigious Toy of the Year Awards. As always the caliber of entries was extremely high which is reflected in the amazing list of winners.


Toy of the Year

Crate Creature Surprise - HeadStart International 

 Crate Creatures Surprise - Plush


Australian Development Award

Best FurryFriends - HeadStart International 

 Best Furry Friends - Australian Devel


Action Toy of the Year

Mecard Mecardimal Deluxe Assortment - Mattel 

 Mecard Mecardimals - Action

Collectable Range of the Year

L.O.L. Surprise Confetti Pop Asst. PDQ Tray - HeadStart International 

 LOL Surprise Confetti Pops - Collectable

Construction Range of the Year

LEGO City 60188 Mining Experts Site - LEGO 



Craft & Activity Toy of the Year

Cra-Z-Slimy Creations: SuperSlime Studio - Hunter Products 

 Cra-z-Slimy Creations - Craft  Activity


Doll of the Year

The Wiggles: 15” Emma Ballerina Feature Doll - Hunter Products 

 Emma Ballerina - Doll


Educational Product of the Year

Tobbie The Robot - Johnco Productions Pty Ltd 

 Tobbie the Robot - Educational


Electronic Toy of the Year

Dino Bites - HeadStart International 

 Dino Bites - Electronic


Games Toy of the Year

Arcade One: At-Home Toy Arcade Game System – Mortal Combat II; Hunter Products 

 Arcade One Mortal Combat - Game

Hobby Product of the Year

The AARMA 1/10 Scale ‘GRANITE VOLTAGE’ 2WD Electric Monster Truck - Southern Model Supplies 

 Granite Voltage 2wd Electronic Monster Truck - Hobby



Infant/Pre-School Toy of the Year

First Steps: Baby Walker - VTech Electronics

 First Steps Baby Walker - Infant Pre School



Outdoor Toy of the Year

Inflatabull - All Brands Toys Pty Ltd 

 Inflatabull - Outdoor


Plush Toy of the Year

Crate Creatures - HeadStart International

 Crate Creatures Surprise - Plush

Specialty Toy of the Year Award

Flight Lab Innovator –6 in 1 - Big Wheel Toys

 Flight Lab Innovator - Speciality Toy