ATA Awards

The ATA offers a range of awards to be won including the Product of the Year, Licensed Property of the Year and Rising Star Award. Below is a listing of the award categories and for further details including criteria check out our Awards section.

 

Product of the Year Awards


14 separate trophy awards will be presented in the Product of the Year Awards being:

  • Action Product of the Year
  • Australian Development Award
  • Collectable Product of the Year
  • Construction Product of the Year
  • Craft & Activity Product of the Year
  • Doll of the Year
  • Educational / STEAM Product of the Year
  • Electronic Product of the Year
  • Games Product of the Year
  • Hobby Product of the Year
  • Infant/Pre-School Product of the Year
  • Outdoor Product of the Year
  • Plush Product of the Year
  • Specialty Award

All categories of toy are eligible for Overall Product of the Year.

For full criteria go to the Product of the Year Awards page

 

Judges' Choice Award

A separate ‘Judges Choice Award’ will be open to Toy Fair Exhibitors only and this will be awarded to a new and exciting product that our judging panel predict will be a success in the Australian market.

For full criteria go to the Judges' Choice Award page.

 

Kids' Choice Award

A separate ‘Kids Award’ will be open to Toy Fair Exhibitors only and this will be awarded to a new and exciting product that our Just Kidding Junior Journalists will choose to be the next best thing as voted by Kids.

For full criteria go to the Kids' Choice Award page.

 

Licensed Property of the Year Awards

The Licensed Property of the Year Awards consist of the following categories:

    • Boys Licensed Property
    • Girls Licensed Property
    • Pre-School Licensed Property
    • Boutique License
    • Best Promotional Campaign 

For full criteria go to the Licensed Property of the Year page.

 

ATA Rising Star Award


The Award has been introduced with the intention of recognising and celebrating the industry’s bright young stars who are making a name for themselves in Australia and around the world.

For full details and criteria go to the ATA Rising Star Award page.