Toy Fair Media

Each year the Melbourne Convention and Exhibition Centre transforms into a toy haven, with hundreds of exhibitors showcasing their newest and most spectacular array of toys, innovative gadgets and mind boggling games at The Australian Toy Hobby and Licensing Fair.

For your chance to join the fun and witness all the latest at greatest toy trends please contact Julie Cavanagh (Cavanagh PR) on the details below.

Julie Cavanagh at Cavanagh PR
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0419 306 540


2019 At A Glance

  • Total attendance 4,338
  • Number of exhibitors 184
  • Total Buyers 2,820

Toy FairB


2019 Award Winners

Product of the Year Award Winners:

  • TOY OF THE YEAR – Boppi the Booty Shakin Llama; All Brands Toys
  • Action Toy of the Year – Treasure X: Aliens Single Pack; Moose Enterprise Pty Ltd
  • Collectable Range of the Year – LEGO® Minifigures (71023); LEGO Australia Pty Ltd
  • Construction Range of the Year – Vex Robotics Offroad Truck by Hexbug; Innovation First International
  • Craft & Activity Toy of the Year – TYBO - Design Studio; Modern Brands Pty Ltd
  • Doll of the Year – SNAPSTAR; Big Wheel Toys
  • Educational Product of the Year – Lalaboom Interconnected Beads and Accessories - 36pc tub; Jasnor (Australia) Pty Ltd
  • Electronic Toy of the Year – Boppi the Booty Shakin Llama; All Brands Toys
  • Game of the Year – Ting Pong; Hasbro Australia Limited
  • Hobby Product of the Year – Jigpix Smart Jigsaw Puzzle; Funtastic Limited
  • Infant/Pre-School Toy of the Year – Imaginext DC Super Friends Transforming Batmobile RC; Mattel Pty Ltd
  • Outdoor Toy of the Year – Rollplay Nighthawk; Hunter Products
  • Plush Toy of the Year – BiGiggles 8 Inch Talking Plush Teddy; HeadStart International
  • Specialty Toy of the Year Award – Project Thunder; Big Wheel Toys
  • Australian Development Toy of the Year Award – Hair Dooz Cutie Case; HeadStart International

Licensed Property of the Year Award Winners:

  • Boys License of the Year - Marvel Avengers Infinity Wars, The Walt Disney Company
  • Girls License of the Year – LOL Surprise, Haven
  • Best Promotional Campaign - Jojo Siwa, Nickelodeon
  • Pre-School License of the Year - PJ Masks, Eone Entertainment
  • Boutique License of the Year – Hey Duggee, BBC

Stand of the Year Award Winners:

  • Best Shell Scheme Stand – Royal Selangor
  • Best Open Space Stand up to 100sqm – Bobangles
  • Best Open Space Stand 101sqm-200sqm – Jasnor Australia Ltd
  • Best Open Space Stand over 200sqm – Educational Experience
  • Best New Exhibitor Stand – Mizzie the Kangaroo